ANALYSIS OF THE MARKETING ENVIRONMENT
Every move a marketer makes is affected by, and has some effect on his marketing environment. This could happen on […]
Marketing
Marketing
MARKETING MANAGEMENT PHILOSOPHIES
Marketing management involves carrying out tasks to achieve desired exchanges with the target market. The question then is, what philosophy
Marketing
MARKETING AND DEMAND MANAGEMENT
Introduction Marketing management can be defined as the analysis, planning, implementation, and control of programmes designed to create, build, and
Marketing
MARKETING FUNCTIONS
Marketing is made up of a number of activities known as marketing functions. Ordinarily, identifying these functions might look simple
THE BUILDING BLOCKS OF MARKETING
This post examines each of these building blocks of marketing in turn, elaborating their meanings, interconnections, and managerial implications.
Marketing
INTRODUCTION TO MARKETING
INTRODUCTION The economic system of any given society is made up of three basic elements. These are production, marketing and
Organization Behaviour
The Nature of Behaviour in Organizations
Where do you place yourself in the school setting, is your part in the organization a part of management?
Educational Management
Introduction to Organization and Management in Education
In this article, we will discuss the meaning of organization and management. We will also attempt to look at
Social Development
Social Development and socialization
Social development is the process through which children learn what behavior is acceptable and expected. A set of standards
Strategic Management
Strategic Management Components
INTRODUCTION In formulating strategies, there are basic components or elements that we usually consider. These include company mission, profile,
Strategic Management
The Concept of Strategic Management
Strategic management provides better guidelines to the entire organisation on the crucial point of “what is it we are trying
Industrial Psychology
ORGANISATIONAL CHANGE AND DEVELOPMENT
INTRODUCTION According to Pattanayak (2012), change is inevitable for every organisation to be healthy and productive while organisational development