Every move a marketer makes is affected by, and has some effect on his marketing environment. This could happen on…
Marketing management involves carrying out tasks to achieve desired exchanges with the target market. The question then is, what philosophy…
Introduction Marketing management can be defined as the analysis, planning, implementation, and control of programmes designed to create, build, and maintain…
Marketing is made up of a number of activities known as marketing functions. Ordinarily, identifying these functions might look simple…
This post examines each of these building blocks of marketing in turn, elaborating their meanings, interconnections, and managerial implications.
INTRODUCTION The economic system of any given society is made up of three basic elements. These are production, marketing and…
Where do you place yourself in the school setting, is your part in the organization a part of management? Why…
In this article, we will discuss the meaning of organization and management. We will also attempt to look at the…
Social development is the process through which children learn what behavior is acceptable and expected. A set of standards is…
INTRODUCTIONIn formulating strategies, there are basic components or elements that we usually consider. These include company mission, profile, goals, objectives,…
Strategic management provides better guidelines to the entire organisation on the crucial point of “what is it we are trying…
INTRODUCTION According to Pattanayak (2012), change is inevitable for every organisation to be healthy and productive while organisational development as…
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